Tag Archives: Paul Rabil
Professional Lacrosse: MLL All-Star Paul Rabil Hires Global-Leader Marketing Agency Octagon To Represent His Personal Brand, Sport Of Lacrosse
The 27-year-old Rabil in a telephone interview said he sought a long-term, global-minded partner capable of increasing not only his personal brand, but the sport of lacrosse at both the professional and development levels. Rabil is the first lacrosse player represented by Octagon, a unit of Interpublic Group of Cos., the second-largest U.S. advertising company.
Kane said there are similarities between Rabil and Phelps, who won a record eight gold medals at the 2008 Beijing Games. Phelps has endorsements with, among others, Louis Vuitton, Subway, Head & Shoulders, Speedo, Omega and Hilton. Octagon also manages the swimmer’s foundation.
Paul Rabil, the first professional lacrosse player to amass a million-dollar endorsement portfolio, has hired Octagon as his marketing representative.
Rabil said he’s joining the firm’s Personalities & Properties division and will be represented by agent Erin Kane, whose clients include Olympic softball pitcher Jennie Finch. The division includes Nascar driver Jimmie Johnson and former National Football League coaches Bill Cowher, Brian Billick and Herm Edwards. Olympic swimming champion Michael Phelps is also an Octagon client.
“Octagon has a track record with other professional athletes whose sport has a growing participation at the youth level but low visibility at the pro level,” said Rabil, who had been represented by Baltimore-based attorney Ira Rainess.
“We envision having Paul alongside top athletes in other sports. It comes down to personality that captures imagination,” said Kane, adding that her first order of business is to perform a brand analysis of the two-time Major League Lacrosse Most Valuable Player. “Paul brings lacrosse out of the niche area.”
Lacrosse In Commercials: Boston Cannons All-Star Paul Rabil Appears In Latest ESPN SportsCenter “DaDaDa, DaDaDa” Commercial (Video)
Whenever you hear SportsCenter’s “DaDaDa, DaDaDa,” you know something amazing just happened. Paul Rabil in latest SportsCenter “DaDaDa, DaDaDa” commercial…..
Major League Lacrosse: 2013 Season Video Highlights Of Two-Time MVP, Six-Time MLL All-Star And Boston Cannons Captain Paul Rabil
The 2-Time MLL MVP finished 3rd in the MLL in scoring with 32 Goals 19 Assists and 3 2pt Goals in 2013. The Boston Cannons Captain was also named an MLL All-Star for the 6th time in his 6 year career and passed the 50 Point mark for the 4th time.
Major League Lacrosse: Boston Cannons Superstar Middie Paul Rabil Is Making Sixth-Straight MLL All-Star Game Appearance On July 13 In Charlotte, NC
Paul Rabil’s best plays of the 2012 Major League Lacrosse season.